Paul Geary is the founder of PSG Commercial Advisory, an independent consultancy helping food manufacturers, retailers and suppliers navigate commercial complexity across fresh food supply chains.

With more than 25 years' experience in the UK food industry, Paul is recognised as one of the UK's leading commercial specialists in protein categories, with expertise spanning meat, seafood and poultry. Before establishing PSG Commercial Advisory, he was Trading Director for Meat, Seafood & Cooked Meats at Morrisons, where he held commercial responsibility for a £1 billion business and led sourcing, category strategy, supplier partnerships and pricing across some of the retailer's largest categories.

Today, Paul works with food businesses on commercial strategy, procurement transformation, supplier optimisation and market insight, helping organisations strengthen resilience, improve performance and make better buying decisions in increasingly volatile global markets.

Known for combining strategic thinking with practical execution, Paul brings a unique perspective from both the retailer and supplier sides of the industry. He is a regular speaker on protein markets, procurement and retailer relationships, with a particular interest in how commercial teams can build stronger partnerships and create competitive advantage during periods of market disruption.